FAQ Page

How does the SEO process work and what is the client’s involvement?

The process begins after the paperwork has been taken care of. The first step is an in-depth keyword analysis, where we use our keyword tools to obtain search statistics from the search engines themselves along with the client’s best estimation of the best keywords. This data is analyzed to find relevant keywords that are already getting significant traffic. We take this list and put it into our tools and then let the data tell us in what direction to go – WE DO NOT GUESS. A list of our recommendations is returned the client for approval. This step takes about one week.

We then have our article writers research the keywords using the client’s website first and then expanding their research to other sources. We create articles and web content centered around each targeted keyword. This process takes about one week.

After the articles are completed, we send them to the client for approval and then integrate them into the website. This again takes about one week.

This is where we begin our linking campaign by contacting the social book marking sites, article syndication sites and others. This process will take about about a month to complete.

We must then allow about 30 – 45 days for the search engines to process the changes we have made, and let the rankings to come in. At this point, other than ongoing monitoring, client involvement in the optimization process is completed.

» How does Traficoahora.com get higher rankings?

There are two major areas of concern in any successful SEO campaign: the content on the site, and the links pointing back to the site. Our methods are designed to increase the amount of relevant content on your site, and increase the number of one-way links pointing to your site from other quality websites in your niche.

We start by optimizing web site content. Our writers will create unique 500-600 word articles around targeted key phrases, seamlessly integrating each one into your Web site. If we need to add a new page to your site to accommodate the articles, it’s indistinguishable from the existing site.

These article pages accomplish several things. Most importantly, they result in a page that provides topic-focused content relevant to specific keywords, which is exactly what search engines like to see. The articles are written both for search engines and for site visitors, and are also a marketing tool that position your company and your Web site as an expert resource.

We then syndicate the articles out to our extensive list of article directories. Each submission includes a link back to the client’s website. We use a combination of article syndication, directory submissions as well as social bookmarking with is the process of submitting press releases on social bookmarking sites like facebook.com to enhance the number of quality sites that link back to the client site.

» Will I need to redesign my website?

Much of the on-page optimization we is done in the code behind the scenes. Unless your site is mostly comprised of Flash or images, extensive design changes usually are not needed.

I’ve already submitted my site to the search engines – why do I need SEO?
Submitting your URL to the major search engines is a great start, but SEO is much more than that. Once the search engines locate you, are they going to accurately index and reference your site?

Remember that there are probably thousands of web sites competing with you for the same web traffic every time someone submits a search query. The sites that consistently rank in the top 10 didn’t get there by accident – somebody carefully optimized each page to make it accessible to the search engine. The best keywords, the right content, and keeping on top of the ongoing changes in search engine algorithms are all crucial to getting – and staying – on the first page.

» How many links will you add to my site?

Adding links is a key part of any SEO campaign, but to get quality results, you need quality links. At Traficoahora.com, we carefully screen all linking opportunities for our clients to ensure the best results.

Beware of “link farms” or sudden increases in identical links that can be a red flag to search engine spiders, leading to a penalty to your site’s search ranking. Your proposal will include a target number of links to be added over time, but it doesn’t happen overnight.

» Why do you charge a monthly fee?

Search engine optimization is a process, not an event. The algorithms used by the major search engines are constantly being adjusted, and your competitors are continually revamping their own SEO campaigns to rank better than your web site.

At TraficoAhora.com, you get ongoing monitoring of your ranking on your main keywords as well as new opportunities to find more traffic. We have built a proprietary Automated Alert System that notifies our technicians of changes to your rankings, allowing us to proactively respond to opportunities and challenges as they happen. The longer you work with TraficoAhora.com, the better your results.

How do you choose keywords to target?

TraficoAhora.com works with our clients to develop the best list of keywords for your business. The first step is an in-depth keyword analysis, where we use our keyword tools to obtain search statistics from the search engines themselves along with the client’s best estimation of the best keywords. This data is analyzed to find relevant keywords that are already getting significant traffic, approximately how many times per month each keyword is searched, and other valuable data. We then generate a new list that contains only the most highly targeted keywords that will most often convert to sales.

1.-Por qué un servicio mensual ?

Gran parte del servicio de posicionamiento consiste en la creación de enlaces hacia su web.

La principal razón es que desde el punto de vista de los buscadores, es más natural ver un crecimiento progresivo de enlaces hacia una página, poco a poco, que todo de golpe.

Si todos los enlaces aparecieran de repente, en 2-3 semanas apuntando a una web, los buscadores lo verían como un crecimiento desmesurado.

Las consecuencias serían por ejemplo que Google pondría la valoración de esos enlaces en una cuarentena que en algunos casos, según los enlaces previos que ya tenga una página podría ser de hasta 18 meses. Con lo cual el efecto deseado sería contraproducente. Ya que todos esos enlaces no serían “contados” hasta pasados muchos muchos meses.

Otra de las razones es que su competencia también hace labores de posicionamiento , con lo cual al final es como la bolsa de valores. Hay subidas y bajadas, reordenaciones de los buscadores y su web necesita estar “vacunada” contra posibles eliminaciones de los listados de los buscadores creándole cada mes una serie de enlaces para mantenerla en los primeros puestos.

2.-Una vez suscrito el servicio, cual es el siguiente paso ?

Bien, una vez que se inicia la suscripcion , Ud es redireccionado automáticamente a una página donde está el email a donde se tiene que dirigir para que nos pongamos en contacto con Vd y así podamos estudiar su página, sus necesidades de optimización  etc ..(nuestro sistema requiere MUY pocos cambios en la página del cliente).

3.-En cuanto tiempo puedo obtener resultados con su nuevo sistema de posicionamiento?

Lo normal es que se tarde alrededor de entre 1 mes y 6 semanas para que se vean avances importantes en los rankings. Especialmente en Google que es el más rápido en reaccionar a las acciones de posicionamiento.

No obstante, hemos tenido varios casos de llegar a la primera página en tan solo 15 días. No es lo normal pero nuestro sistema es capaz de obtener estos resultados.

Lo bueno de este posicionamiento, llamado “natural”, es que una vez conseguido permanece en el tiempo si se hace una labor de mantenimiento (creación de enlaces)

4.-Como puedo saber lo que hacen cada mes para mi web ?

Enviamos cada mes un informe completo de los trabajos (enlaces) realizados para su web, la dirección donde se encuentran etc para que Vd. los pueda comprobar.

5.-Que es mejor, posicionamiento natural (posicionamiento-eficaz.info) o bien Adwords de Google?

La “calidad” de los visitantes procedentes de un listado natural es mayor en comparación con visitantes procedentes de enlaces patrocinados, pues son al fín y al cabo anuncios y el visitante que llega procedente de un anuncio a una web llega con la mentalidad mucho más cerrada y con el “escudo” puesto ante lo que le puedan “vender”.